Star Wars: The Last Jedi x One Plus
Strong Enough To Rule The Galaxy
For the first time in India, introducing a phone ‘strong enough to rule the galaxy’- One Plus 5T x Star Wars Limited edition phone, that became a hysteria among Star Wars and One Plus community in the country. An elaborate marketing campaign that reached out to fans across television, digital, social media, in-cinemas, print, OOH and on-ground (comic con). The co-branded TVC garnered 16 million views in less than a week.
Vikas Agarwal – General Manager & Country Head OnePlus India.
“The OnePlus 5T StarWars Limited Edition is dedicated to the OnePlus and StarWars fans in India. We are humbled by the phenomenal response to our smart phones in 2017 that has made OnePlus the best selling smart phone in premium segment and has reinforced the trust that our fans have instilled in us”
CONTACT US:
Email id: MP.Nishanth@disney.com